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Sync Marketing Group

About

Ten years of showing up.

Most brands struggle to reach Millennial, Gen Z and Latino fans in a way that feels real, and to get it executed without slips. Sync Marketing Group creates and runs music, sports and culture activations, with the people, production and recap included. Your brand becomes part of the moment, and you get the numbers to prove it.

Founder

Founder

Small request or a 24-day fair, we're 100% committed to giving 110%.

Daniel Leal, Founder

Sync Marketing Group is based in Miami, FL. It has been an agency for 10 years and has worked with Constellation Brands for 8.

Mission

Connect brands with the people who love them, through music, sports and culture, and execute every activation flawlessly, whatever its size.

Vision

Become the go-to experiential partner for brands reaching Latino, Millennial and Gen Z audiences across the U.S.

Our values

Five values we run on.

  1. 01

    110% on everything.

    A two-hour store sampling gets the same care as a 24-day fair.

  2. 02

    Authentic to the brand.

    We protect each client's identity in every execution.

  3. 03

    Nothing slips.

    Organized, on time, always staffed, always funded.

  4. 04

    Cultura first.

    We know this consumer because we are this consumer.

  5. 05

    Relationships over transactions.

    Every client contact is a person, not an account.

Why SMG

What sets SMG apart.

  1. 1

    Cost-efficient and flexible

    Says yes where big agencies say no.

  2. 2

    Mexican / Hispanic

    Knows this consumer and these brands from the inside.

  3. 3

    Full service

    With access to music and sports relationships.

  4. 4

    Organized

    Nothing slips, ambassadors always show up, cash flow is always covered.

  5. 5

    Personal

    Relationships with every client contact.

Markets

Where we work.

Based in Miami, FL, with activations in five states.

  • TXTexasDallas, Houston, San Antonio
  • AZArizona
  • TNTennessee
  • UTUtah
  • FLFlorida

Team

The people behind every activation.

  • 01

    Founder

    Daniel Leal leads every client relationship and signs off on every activation.

  • 02

    Lead ambassadors

    They lead the brand ambassador team on site and report on every stop.

  • 03

    Production partners

    Builders, printers and suppliers who deliver structures, signage and merch on time.

Clients

Brands that trust us.

  • AT&T logo
  • Cricket logo
  • Pollo Campero logo
  • Rappi logo
  • Bottle Rover logo
  • Corona logo
  • Pacífico logo
  • Modelo logo
  • Victoria logo

Let's put your brand in the moment.